Apple Is Rumored to Be Buying Virtual Reality Live Broadcast Company Next VR for $ 100 Million

By | April 5, 2020

Netease Technology News April 5, according to foreign media reports, it is well known that Apple has ambitious plans for augmented reality technology and AR helmets. Apple is already using the development tool ARKit to build its AR helmet platform. According to sources quoted by 9to5Mac, the company is acquiring a Californian virtual reality company called NextVR.

NextVR is located in Orange County, California, and has ten years of experience integrating virtual reality with sports entertainment. The company currently uses VR headsets from companies such as PlayStation, Oculus, HTC, Microsoft and Lenovo to provide a VR experience for watching live events.

However, for Apple, the icing on the cake may not be virtual reality expertise, but NextVR also has a patented technology to upgrade video streaming. NextVR uses this technology to present high-quality video streams and sports events on VR headsets. NextVR currently holds more than 40 technology patents.

However, the company failed to obtain the C round of financing in early 2019, so it had to lay off 40%. With the rise of augmented reality technology, NextVR, which focuses solely on virtual reality, is considered to have potential worries.

NextVR has established partnerships with a number of sports and entertainment organizations, including the NBA, Fox Sports, Wimbledon Open and other live music and sports event organizers.

The value of this acquisition is expected to be around US $ 100 million. In addition, a shell company believed to belong to Apple, established this year, employs most of the engineers who develop the product. Although the acquisition has not been completed, the two companies have begun to notify employees who will need to relocate from the San Diego area (possibly to the Cupertino area

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